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BeBeyondU
Introducing BeBeyondU, a brand built over the past couple of years that focuses on guiding individuals through pursuing their dreams, particularly those in their 20s. Through a media presence that includes podcasts and social media advice, BeBeyondU aims to assist people in building and achieving their dreams. The product being sold is a journal to assist dreamers through these times. Click the link to see the final campaign.
During the summer of 2023, I actively participated in a nationwide advertising initiative for EŌS Fitness, under the guidence of the full-service agency, RIESTER, headquartered in Phoenix, Arizona. Within this position, I used my skills in copywriting, storytelling, branding, and art direction to enhance the campaign's effectiveness. Additionally, I collaborated closely with senior colleagues to ensure the seamless execution of the project's objectives. Look below for some of the campaign highlights.
